For modern service businesses

Your AI receptionist that books appointments while you sleep

Stop losing customers to missed calls. Froma answers your phone 24/7, schedules appointments, and manages your calendar—so you can focus on what you do best.

No credit card required
14-day free trial
Cancel anytime
app.froma.ai/calendar
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AI Voice Active

"Hi! I'd like to book a haircut for Saturday..."

Booking Confirmed

Sarah M. • Haircut

Tomorrow, 2:00 PM

Trusted by 500+ service businesses worldwide

Bella Salon
FitLife Studio
Dr. Smith Dental
Peak Training
Zen Spa
Pawfect Grooming

Why Service Businesses Choose Froma

Join hundreds of salons, clinics, and studios that have transformed their booking experience with AI.

Never Miss a Call

AI answers 24/7, books appointments while you sleep, and handles common questions automatically.

99.9%
call answer rate

Save 20+ Hours/Week

Automate scheduling, reminders, and follow-ups. Spend time serving clients, not managing calendars.

20+
hours saved weekly

Reduce No-Shows by 80%

Automated SMS and email reminders ensure clients remember their appointments and show up on time.

80%
fewer no-shows

Grow Without Hiring

Scale to multiple locations without hiring more front desk staff. One platform handles it all.

$2,400
saved monthly

Average business saves $2,400/month on front desk costs

How It Works

Get started in minutes, not weeks

No technical skills required. No complex integrations. Just simple, powerful scheduling.

01

Connect Your Phone

Keep your existing business number or get a new one. Setup takes less than 5 minutes.

02

Customize Your AI

Set your business hours, services, pricing, and let the AI learn your booking preferences.

03

Watch Bookings Roll In

Your AI receptionist handles calls 24/7, books appointments, and syncs everything to your calendar.

Features

Everything you need to run your business

One platform for calls, bookings, customers, and leads. No more juggling multiple tools.

Voice AI Agent

AI answers calls 24/7, handles FAQs, and books appointments in natural conversation.

Smart Calendar

Visual week, month, and day views. Drag-and-drop scheduling with conflict detection.

Customer Management

Complete customer profiles with visit history, notes, files, and custom fields.

Lead Pipeline

Kanban-style lead tracking with customizable stages and automatic follow-ups.

Automated Reminders

SMS and email reminders reduce no-shows. Customize timing and messaging.

Multi-Location

Manage multiple locations with separate calendars, teams, and settings.

Intake Forms

Custom questionnaires collect information before appointments. Drag-and-drop builder.

Analytics

Track revenue, bookings, no-shows, and call metrics. Make data-driven decisions.

Pricing

Flexible plans for every stage

Start free, upgrade as you grow. No hidden fees, cancel anytime.

MonthlyAnnual
Save 20%

Starter

Perfect for solo practitioners testing the waters

$0/month
  • 50 bookings/month
  • 1 team member
  • 30 AI voice minutes
  • 1 location
  • 100 customer records
  • Automated reminders
  • Lead management
  • Custom branding
  • Priority support
  • API access
Most Popular

Professional

For growing businesses that need more power

$65/month

billed annually ($780/year)

  • Unlimited bookings
  • 5 team members
  • 500 AI voice minutes
  • 2 locations
  • Unlimited customers
  • Automated reminders
  • Lead management
  • Custom branding
  • Priority support
  • API access

Business

For multi-location teams that demand the best

$165/month

billed annually ($1980/year)

  • Unlimited bookings
  • Unlimited team members
  • 2,000 AI voice minutes
  • Unlimited locations
  • Unlimited customers
  • Automated reminders
  • Lead management
  • Custom branding
  • Priority support
  • API access

Join 500+ businesses using Froma

Switch plans or cancel anytime • No credit card required for free plan

Testimonials

Loved by service businesses everywhere

"We went from missing 30% of calls to answering every single one. Our bookings increased by 40% in the first month. The AI sounds so natural, customers don't even realize it's not a person."
40%more bookings
SM
Sarah Mitchell
Owner, Bella Hair Studio
"Froma handles all our appointment scheduling so my staff can focus on patients. The automated reminders alone have cut our no-shows in half. It's like having an extra team member."
50%fewer no-shows
JC
Dr. James Chen
Practice Owner, Summit Dental Care
"Managing three locations used to be a nightmare. Now everything syncs automatically, and I can see all bookings in one place. Setup took less than an hour."
3locations managed
MT
Marcus Thompson
Founder, FitLife Training
4.9/5from 200+ reviews

FAQ

Still got questions? We got you

Our AI voice agent uses advanced conversational AI powered by Elevenlabs to answer calls naturally. It can handle appointment booking, answer FAQs about your business, transfer calls to staff when needed, and take messages. The AI learns your business hours, services, and pricing to provide accurate information to callers.

Yes! You can either forward your existing business number to Froma, or we can provide you with a new local or toll-free number. Your customers will experience seamless service either way.

If the AI encounters a complex situation or the caller requests to speak with a human, it will seamlessly transfer the call to your designated staff member. You can also set up rules for when calls should be transferred vs. handled by AI.

Absolutely. We use enterprise-grade encryption for all data in transit and at rest. Your data is stored securely and never shared with third parties. We are SOC 2 compliant and follow HIPAA guidelines for healthcare businesses.

Couldn't find an answer? Contact our team

Ready to simplify your scheduling?

Built for teams of any size. Setup takes less than 5 minutes. Start free and upgrade as you grow.

4.9/5 rating
No credit card required
Cancel anytime